Propaganda & Mass Persuasion: Obama keeping up with the Joneses

Tuesday, May 01, 2012

Obama keeping up with the Joneses

      After reading the article regarding Barak Obama and his relationship of with the press published in 2008, as most Americans know Barak Obama won the Presidential election  in 2008. President Obama was very successful in obtaining the youth vote. One of the factors that may have contributed to to Obamas success in gaining the youth vote is his use social media outlets. The youth of the country are the ones that are consuming social media at the highest rate.
One of the things discussed in the article Between Barak Obama and Press by Mark Leibovich was how campaign candidates bragged that Obama never even visited with the editorial board of The Washington Post — a decision that would have been unheard of for any serious candidate in a previous presidential cycle. “You could go to Cedar Rapids and Waterloo and understand that people aren’t reading The Washington Post,” Gibbs told Leibovich. (Between Barak Obama and the Press). This instance did not really negatively affect the President. Nor was it detrimental to his candidacy.

      The consumption of print media has been on the decline for years now. Since new outlets have been made available online and some outlets are more trending in recent years. Some of the most trending social interaction websites such as Facebook, twitter, tumblr and many more. Blogging and Vlogging are two mediums that have been flourishing. Other political figures have seen the success that President was able to achieve and have followed suit. Politicial blogging and vlogging has been on the rise since 2008 proceeding Obama's successful election campaign.
In lieu of the upcoming Presidential campaign one should observe Obama current tactics in gaining voters through social media outlets. The President is definately trying to stay ahead of game. Live video feeds of Presidential speechs are made accessible through Facebook, Twitter.

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      An article published on January 23, on the cbsnews website one new tactics Pres. Obama is using in the Presidential election year. Google announced that the President would participate in 45 minute live video chat where he would interact with prosepctive voters and the American people. This new outlet is called the Hang out and google solicited questions to ask the President over youtube. How many of his fellow running mates have resorted to these methods.


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