Ellul on Media and Propaganda

Jacques Ellul wrote: "It is the emergence of mass media which makes possible the use of propaganda techniques on a societal scale. The orchestration of press, radio and television to create a continuous, lasting and total environment renders the influence of propaganda virtually unnoticed precisely because it creates a constant environment. Mass media provides the essential link between the individual and the demands of the technological society."

Ellul explains that media sources are constant, so when propaganda is involved it goes unnoticed. He believed that the media was just another way to control human destiny, claiming that special interests, such as the market or state, manipulated the media. That there is total control of what is printed and/or put on-air.